HARD ROCK HOTEL RIVIERA MAYA UNVEILS BRET MICHAELS ROCK STAR SUITE

Luxurious Celebrity-Branded Suite Lets Guests Unleash Their Inner Rock Star

MIAMI, Fla. – All Inclusive Collection – the brand that is shifting the sands of the all-inclusive resort experience – announces the newly designed Bret Michaels Rock Star Suite at Hard Rock Hotel Riviera Maya to be unveiled on Sunday, Oct. 12, 2014 with a special suite-unveiling ceremony and press conference featuring the legendary singer himself. A testament to Hard Rock’s standing as a global institution of rock culture, the Rock Star Suite is inspired by the iconic Bret Michaels, who personally worked hand in hand with the Hard Rock Design Studio and Tandem Design Team on the opulent space. After the press conference, Michaels will play an exclusive unplugged, acoustic performance to celebrate the Rock Star Suite’s official debut.
“We are thrilled to partner with rock ‘n’ roll legend, Bret Michaels and present one of the boldest and most luxurious Rock Star Suites to date,” said Frank Maduro, vice president of marketing for All Inclusive Collection. “The Bret Michaels-inspired Rock Star Suite commemorates the VIP lifestyle of a rock star, while continuing All Inclusive Collection’s promise to provide the most lush all-inclusive amenities in the market.”

Positioned as the hotel’s most lavish suite, the Rock Star Suite reflects design elements that speak to Michaels’ personal experiences. Guests are greeted with a full-size glass cutout of Michaels commanding a cheering concert crowd and a large display case showcasing the rock star’s Taxicab motorcycle and Rose guitar. The 9,204 square-foot space also holds a photo booth, private screening room, DJ booth and bar, raised dance floor, inspiration quotes, Camaro-converted billiard table, cowboy hat display and bandana-influenced ceiling décor to showcase the famed rocker’s individuality. Showcasing a contemporary look, the Rock Star Suite is infused with shades of gold, blue, purple, and light beige paired with an eclectic and modern look as the layout flows from one room to another. The suite is topped off with a full terrace area where the parties continues throughout the day and into the night, complete with a kitchen and dining area, hot tub, fire pit and plenty of places to lounge in the Mexican sun.

Located just off the azure waters of the Caribbean Sea, Hard Rock Hotel Riviera Maya offers the ultimate vacation for guests of all ages with both the adults-only and family friendly resort experiences. With a combined 1,264 ultra-posh and lavishly appointed guestrooms boasting balcony, terrace views or new, expansive sky terrace options with picturesque views, hydro tubs in each room, world-class shopping, endless style and the largest celebrity-branded Rock Star Suite in the Hard Rock International collection designed by legendary singer Bret Michaels, Hard Rock Hotel Riviera Maya is nothing short of the ultimate crowd-pleaser. Complete with expansive outdoor pools and private beach, this all-inclusive escape offers nine world-class restaurants, eight bars and lounges, in addition to 88,915 square feet of state-of-the-art meeting and event space ideal for elegant banquets, themed parties, weddings, concerts and more. Hard Rock Hotel Riviera Maya offers several youth-friendly components including HIT Entertainment’s Little Big Club, Teens Lounge & Club, snorkeling and kayaking for an unparalleled adventure. In addition, the “resort within the resort,” adults-only section Heaven, includes the Hard Rock signature Rock Spa® with 75 treatment rooms, four restaurants and three sophisticated bars and lounges, including a premium service nightclub.

To book an all-inclusive vacation experience at Hard Rock Hotel Riviera Maya, visit www.hrhrivieramaya.com.

About All Inclusive Collection

The All Inclusive Collection spearheads sales and marketing efforts for premier, luxury resort properties throughout Mexico and the Caribbean, including Hard Rock Hotel & Casino Punta Cana in the Dominican Republic (the world’s first all inclusive Hard Rock Hotel) and four Mexico properties including Hard Rock Hotel Cancun, Hard Rock Hotel Vallarta, Hard Rock Hotel Riviera Maya and Hard Rock Hotel Los Cabos (set to open in 2016). These five properties are owned and operated by RCD Resorts under licensing agreements from Hard Rock International. RCD Resorts exclusively contracts the All Inclusive Collection for the sales and marketing of its all-inclusive Hard Rock Hotels. Led by Chief Operating Officer Rafael Chapur, the All Inclusive Collection offers a one-of-a-kind, “all day, all night, all-inclusive” vacation experience, and has expanded its portfolio into Mexico and the Caribbean with new luxury properties that continue to shift the sands of all-inclusive. For additional information, visit www.hrhallinclusive.com.

About Hard Rock International
With a total of 190 venues in 58 countries, including 144 cafes, 21 hotels and 10 casinos, Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. HRI owns the global trademark for all Hard Rock brands. The company owns, operates and franchises Cafes in iconic cities including London, New York, San Francisco, Sydney and Dubai. HRI also owns, licenses and/or manages hotel/casino properties worldwide. Destinations include the company’s two most successful Hotel and Casino properties in Tampa and Hollywood, Fl., both owned and operated by HRI parent company The Seminole Tribe of Florida, as well as other exciting locations including Bali, Biloxi, Chicago, Cancun, Ibiza, Las Vegas, Palm Springs, San Diego and Singapore. Upcoming new Hard Rock Cafe locations include Seoul, San Juan and Marseille. New Hard Rock Hotel projects include Los Cabos, Abu Dhabi and Shenzhen and Haikou in China. For more information on Hard Rock International, visit www.hardrock.com.

About Bret Michaels
Bret Michaels is a muti-platinum selling rock musician, entrepreneur, and philanthropist. He has sold over 32 million records worldwide and the reality TV superstar has some of the highest rated reality shows in history Following many brand partnership, Michaels has found the formula to be that you must believe in who you are partnering with and put your heart, soul and hard work into everything you do. Fans will be amazed at the items Michaels allowed to be placed into the suite, including his infamous Hollywood Taxi Motorcycle and the original Hall of Fame “Every Rose” guitar, which will hang in the suite along with items from Michaels actual tour bus and some amazing surprises as well. For more information: www.bretmichaels.com

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